Shopify has become the leading online shopping platform in just a few years. It has become an anti-Amazon, helping small and large retailers worldwide run successful online stores with minimal effort. Although Shopify makes everything easy, there’s a lot you can do to improve the SEO of your online shop. In this Shopify SEO ultimate guide, we’ll help you get on the right track by giving you many tips and tricks. In addition, we’ll tell you the best SEO app for Shopify, and we have a Shopify SEO checklist for you!
Table of contents
- Introduction
- What is Shopify?
- What is Shopify SEO?
- SEO basics for Shopify
- Technical SEO for Shopify
- How to increase sales in Shopify
- Learn more? Try the Yoast SEO for Shopify training course
- Conclusion on Shopify SEO
Introduction
Launching an online store has become increasingly popular due to several economic and technological trends driving growth. The e-commerce market has been growing steadily, and with increased accessibility to the internet, entrepreneurs can connect with a broader global audience and start businesses from anywhere. The low cost of starting and operating an online store makes it easier for small business owners or start-ups to enter the market.
Advancements in e-commerce platforms like Shopify, WooCommerce, and Adobe Commerce have made launching an online store easy. The platforms simplified managing store operations and enabled businesses to conduct digital marketing campaigns. A couple of years ago, the global pandemic further accelerated the shift to online shopping. The trend is expected to continue as e-commerce businesses evolve and adapt to changing consumer behavior and technologies.
One of the most apparent successes in the meteoric rise of online shopping is Shopify. With the following SEO tips for Shopify, you can also benefit from that rise.